Well, here in Florida you should see ALL the ads directed at the elderly.

Here is just a sampling:
PAIN INSTITUTE - SUCCESSFULLY TREATING ARTHRITIS PAIN, BACK PAIN, HIP PAIN, SPINAL PAIN ETC. ETC.Believe it or not all the above ads appeared in the same issue of a daily newspaper. Not only that, I want you to know I didn't include all the health care ads that ran that day.
HEARING CENTER - FREE Electronic Test
FREE Video Ear Inspection
FREE Hearing Aid Cleaning
DENTAL DREAM TEAM Implants, Aesthetics, and I.V. Sedation
FOOT CARE Peripheral Neuropathy
STOP Lower Back Pain and Sciatica NOW With Lasting Results
Eliminate Loose Dentures - Securely Anchor Your Dentures
ARE YOU IN PAIN? NEW PATIENTS SEEN SAME DAY
IMPLANTS A.M. DINNER P.M.
DENTURE REPAIRS - ADJUSTMENTS - RELINES WHILE YOU WAIT
OPTICAL SHOP - FREE LENSES WITH ANY FRAME PURCHASE
If I need a doctor down here I ask my friends for a referral. I suppose if you are new in town, you would take a chance and call a doctor who advertised.
One thing's for sure, if it weren't for those medical ads, car care and restaurant ads, the newspaper would not survive.