If you read my blog on a regular basis you know I have had that problem.
Well, I have solved it by carrying a small scissors in my handbag and when I run into that situation "I can open it." It always makes me feel good to have a way to avoid that frustrating experience. Not only that, if I see anyone who is having that problem, I offer the scissors to them.
For years, consumers have complained the packets are too messy, too small and too hard to open.
I recently saw an item in the newspaper announcing that Heinz® has finally stepped up to the plate and has unveiled the first major packaging change for the to-go condiment, Dip & Squeeze.
"The new design has a base that's more like a cup for dipping and also a tear-off end for squeezing, plus it holds three three times as much ketchup as a traditional packet.
Heinz will continue to sell the traditional packet. The new packet is in test markets and will roll out at select fast-food restaurants in the fall."
Sounds good to me - I hope it is well received. If it is successful maybe other companies will jump on the bandwagon, improve their packaging and make the consumers happy!
See Heinz Ketchhup on Facebook.